Digital marketing consulting with a business mindset
What matters more to you:
clicks or customers?
To me too.
What you get from a digital marketing consultant who understands your business
Communication matters
Reports tailored to you, with the information you need and action plans to grow your business. In your language, not in jargon.
Customers, not just clicks
My focus is always on helping you acquire customers. I measure success by what matters to you: sales, profit, and repeat buyers. The numbers that show up in your bank account.
Your whole business in the picture
I manage your ad campaigns to the highest technical standards, using analysis models drawn from high-performance fields like aviation and scientific research. My background in digital business also means I can see the full picture, flagging opportunities and risks as they come up.
Honest management of your online marketing campaigns
Progress requires learning, and learning requires honest, quality information. I communicate both mistakes and successes so we can learn from them and keep moving forward.
Real projects, real results
~23% average annual revenue growth over 10 years, driven entirely by online marketing.
Tasks: Pay-per-click advertising, search engine optimisation, checkout optimisation, AI search optimisation.
Revenue multiplied 5× in four years with a combined SEA & SEO strategy over a 10-year partnership.
Tasks: Pay-per-click advertising, Google Ads, Microsoft Ads, search engine optimisation (on-page, off-page), conversion rate optimisation, product feed optimisation, conversion tracking setup.
Launched a Shopify e-commerce store into the Spanish and French markets.
Tasks: Shopify setup, product import, SEO content generation, conversion rate optimisation, product feed setup and optimisation, localisation for the French market.
Launched a local dance school. From 0 to 81 members in 7 months.
Tasks: Website design and development, local SEO, social media launch campaigns.
What my customers say
"After more than ten years together, I can say without hesitation: Positive Rate delivers. The strategy is solid, the execution is precise, and the results hold up month after month."
Lieke Derks · Manager, Jansen Display
"Communication is always clear, the thinking is proactive, and there is a genuine feel for what our business actually needs. Working with Positive Rate just makes things easier."
Wendy Megens · Manager, Exposicionate
Real projects, real results
Why Positive Rate
Campaigns at the service of your business
My management is always based on a global view of your company, your products, and your competition. That allows me to spot what others miss and get the most out of your campaigns.
Team culture
I apply collaboration principles from aviation and scientific research so we work as a real team. You make the decisions. I make sure you have what you need to make good ones.
International reach for your project
My international profile with experience in Spain, Germany, and the United States allows me to manage e-commerce projects effectively and centrally across different markets.
Experience and quality without the overhead
I combine my experience and analytical capacity with AI capabilities and seasoned human judgement. You get the depth and attention of a senior consultant without paying for a large agency's structure.
Online marketing consulting services
Google Ads Consulting for E-commerce
Full management of your advertising with a business-first mindset. For e-commerce projects looking for a strategic partner.
See our PPC consultingLocal Marketing
A complete online presence for local businesses: website, search engine positioning, reviews, and ad campaigns. So your customers find you when they search.
See our local SEO servicesMy approach
Business perspective
I look beyond your campaigns to understand what's really driving your growth, or holding it back.
Real collaboration
Team mentality for optimal collaboration where you have the final say.
International reach
Centralised multi-market campaign management. Advertising consistent with your business, adapted for each country and culture.
Technology + expertise
Expert analysis powered by AI. High-quality service without the overhead.
One digital marketing consultant. The output of a full team.
I use AI tools to analyse data, spot patterns, and handle the repetitive work that normally eats hours. That frees me up for what actually matters: understanding your business and making smart decisions about your advertising. You get the thoroughness of a team of specialists, from one experienced consultant who knows your account inside out.
Higher quality analysis
AI processes your data at a scale no individual can match. I read the results, ask the right questions, and turn them into action.
Better service, excellent price
I automate the repetitive work to focus on what actually moves your business: strategy and analysis. Fair pricing without cutting corners. You pay for expertise and results.
Let's see what your advertising can really do for your business
30 minutes, no pitch. We look at your situation together and you walk away with a clear picture.